Brief

u           The biggest web of equestrian , horse industry and culture

u           The exclusive official website of the CEA

u           Ranks the first in Asia based on the ALEXA

u           The biggest online community for Chinese horseman

u           government policy and B2B & B2C equestrian marketing platform in China

China equestrian website (www.horse.org.cn) is the exclusive official website of the Chinese Equestrian Association. It is the biggest website of equestrian, horse industry and culture in China, even in Asia. Based on the third part authority ---- ALEXA, our website ranks about 20,000 th in the global market by international ranking.

To date, the website adheres to the principle of combining professionalism and entertainment. It has sections on activity announcements, latest developments, encyclopedia of horse industry, green hand's space, an information board, colligation of the stables, information on the horse industry around the world, elite among horsemen, field horse-ridding skill and horsemanship, the culture of stable and riding entertainment, an interactive reader’s forum, and current related photos and so on, with more than 8,000 articles and 100,000 photos. The everyday page hit exceeds 200,000 times, and the number of people getting on our web is more than 30,000. The English version has become the main bridge of communication between China and the international equestrian world.

The website was founded spontaneously by a group of horse enthusiasts who were engaged in the mass media and IT. It has more than 12,000 registered members, 3 QQ groups for discussion, and more than 20 branch forums in Beijing, Shanghai, and Shenzhen and so on. Commercial information about harness, horses, activities, NTO and interacting entertainment messages are updated regularly by our members everyday. The website has already earned a good reputation among enthusiasts and enterprises. There are totally more than 100,000 messages about horses, activities and saddleries on the web.

The website has organized more than 20 different riding activities among common people, such as the 150 km endurance riding around Guan Ting reservoir, Grazier Queen V.S. Super Cowboy Competition, 600 km endurance riding in Xiwu County without backup, Chinese horse enthusiasts riding sports game for the New Year. A series of professional riding events and entertainments such as the Annual Meeting of horse enthusiasts, traversing Ancient Tea and Horse Road, the Silk Road and Genghis Khan Western Invasion Route will be undertaken by the web in the near future.

The website has professional teams for different departments such as online store, training and accreditation, equestrian riding, consultancy and advertisement, realizes the balance between in come and expenditure, and serves for the society and horse market promotion. It has currently a number of sources for promotion such as internet, email, short messages, call center, exhibitions and competitions and serves as a web based marketing platform for the Chinese horse riding industry. Under the guidance of the Chinese Equestrian Association, it has organized the first National Barrel Racing Championship, the FEI stewarding training course, the English accreditation system for Chinese Riding Clubs.

In the preparation for the equestrian competitions in the 2010 Asian Games and the 2008 Olympic Games, the website provides services to the athletes, horses, trainers, judges, coaches and clubs for registration and inquiry on line, signing up on internet for the competitions and training courses. It will make the best of its advantage to serve as a bridge to the communication and management about the equestrian all over our country.

Internet has no boundaries, so does equestrian. Let all the horse lovers get united and riding sweep across China!

Our motto is:

HORSE RIDING, HEALTHY AND HAPPY!